2010.54.2710

It's The Real Thing for S.E.[South East] Asia
1970
14.75 in HIGH x 11.00 in WIDE
(37.46 cm HIGH x 27.94 cm WIDE)
All Of Us Or None Archive. Gift of the Rossman Family.
2010.54.2710


Poster is printed on white tractor feed computer paper with text and image in red. The top of the poster has the text: "It's the real thing". The center of the poster has a stylized drawing of a portion of a soda bottle with the text: "Napalm / 12 FL. OZ." across its center. Just below the drawing it the text: "Trade-Mark (R) / United States". The bottom of the poster has the text: "for S.E. Asia".Verso is ruled and printed with letters arranged in groups to form the text: "WTR / A". "It's the real thing." was the marketing campaign slogan for Coca-Cola between 1969 and 1971. [LMC]
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